Baltimore (410) 837-0290
Washington, D.C./Chevy Chase (301) 718-4825
Northern Virginia (703) 714-9553
Go Back
Jewelry

Baltimore Sun Features Samuelson’s Diamonds Fan Page

Nov 18, 2010

Our international Diamonds Facebook Fan Page, “DiamondFans”, was just featured in the Baltimore Sun Business Tech section. We just cruised past 500,000 fans and were honored to receive this great write up. Special thanks to Gus Sentementes. Here’s a clip from the article:

Diamond Fans Unite on Facebook – thanks to a Baltimore Jeweler

One of the most popular destinations on Facebook with ties

DiamondFans

DiamondFans

to Baltimore isn’t connected to a sports team or a national brand, but to a downtown jewelry shop.

Ron Samuelson, of Samuelson’s Diamonds on West Baltimore Street, operates the “Diamond Fans” page on Facebook, which recently surpassed more than 500,000 fans and is now the largest jewelry page on the social media site…

Samuelson claimed the “Diamond Fans” page about 2 1/2 years ago, and he has been diligently updating it with photos and links to news, facts and trends in the world of diamonds. He does occasional promotions through the page for products for sale at his Baltimore store — but pushing advertising about his business isn’t the main purpose of the page, he said.

Instead, Samuelson is using the page to build a worldwide community of fans of diamonds, who incidentally might choose to buy jewelry from his store. He regularly polls the fans of the page to gauge changing tastes and trends in jewelry. For instance, do they prefer yellow or white gold, or platinum settings?

His Facebook fans can tell him which kinds of products to focus more on selling in his bricks-and-mortar store, he said. Online revenue from leads generated from the Facebook page is still small, he said.

“This page, much like social media, is not about pushing deals in people’s faces,” Samuelson said. “Much like any other medium, it’s all about establishing trust and communicating with people, and then the business comes.”

Please click here for the entire article. Samuelson’s Diamonds remains committed to being a leader in social media trends and bringing you the best in customer interaction, community building and of course…DIAMONDS!

Read The Latest News From Samuelson's

The Best Ways to Take Care of Gold Jewelry

Sep 19, 2022

How to Care for Your Gold Jewelry One of the most common questions we get at Samuelson’s is how to clean gold jewelry — and with good reason! Gold is a classic setting for most jewelry, whether it’s yellow gold, rose gold, or white gold.  Here…

Read More

Interesting Facts About Silver That You Never Knew

Sep 6, 2022

Let’s take a walk on the silver side of history and learn some fun facts that you might not already know! How was silver discovered? The first evidence of silver mining dates back to 3000 B.C. in Turkey and Greece. However, silver objects dating…

Read More

All About David Yurman Jewelry 

Aug 22, 2022

If you’ve ever browsed our store displays or shopped online, you might have noticed that we have quite a few pieces by David Yurman — and there’s a good reason for that! As contemporary designers go, David Yurman is one of the most famous, with…

Read More

All About Morgan Silver Dollars

Aug 2, 2022

Comstock Lode: The Beginning of Morgan Silver Dollars  Here’s a fun little history tidbit: silver has been around since 3,000 BCE. However it wasn’t until 1859 that the Comstock Lode was discovered in Nevada — the greatest silver discovery in…

Read More

Stay In Touch

Shopping Cart

Search